Your weekly curated content from SaaSquatch HQ
SaaSquatch Weekly - Vol. 4
We know that marketing professionals and agencies like to be on top of whats new(s) in the marketing world. Here at SaaSquatch HQ we do our fair share of daily reading too, so we've pulled together our best article finds of the past week to help keep you up to date. 
In todays marketing world, data is king. For left brained marketers, this is great news. But what if your right-brained ways prefer to go by gut and instinct, love conceptual explanations and enjoy creating original solutions?
Are you guilty of living in the past? Using methods that were once tried-and-true can be alluring, but it can also prove dangerous to your search strategy. Ditch these eight old- school SEO practices in favour of more effective and modern alternatives.
The ground is about to shift under our feet, and —all the VCs pumping hundreds of millions into fintech startups are betting on it. The only question is who will be the winners and losers.

See why many companies are turning to marketing automation tools to help them generate new leads while saving time and money.

10 communications executives discuss the importance of automation and how this innovative technology is going to shape marketing as we know it.
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